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By Megan Reynolds On September 13, 2021

What Innovative Marketers Have Learned About Digital Transformation

Industry leaders discussed how to launch transformation efforts with data, strategy, content, technology, and inclusivity.


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Tags: Digital Transformation, Customer engagement, Salesforce

By Taylor Price On July 2, 2021

New Research: Is CRM the Secret to Connecting Your Business Silos?

Salesforce partnered with Forrester Consulting to evaluate the use of CRM systems across a wide range of industries. The...


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Tags: CRM, Customer engagement, Thought Leadership,

By Sridhar H On July 1, 2021

Navigating Customer Service Transformation with Technology: Insights from the Salesforce State of Service Report

With social distancing and lockdown dictating the terms, the spotlight was firmly on customer service last year as case volumes...


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Tags: Customer engagement, Salesforce

By Itika Saxena On July 27, 2020

From multichannel to the omnichannel world – Delivering unified, seamless customer experience

The successful 2020 retailer will also build a true omnichannel operation that allows customers to interface through any channel...


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Tags: customer experience, AI, Multichannel,