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Digital transformation is a term you hear a lot these days, but it’s not always clear what a business means by it. For...


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Tags: customer experience, business growth, Customer engagement,

Salesforce Genie is the real-time platform for customer magic. By harmonising data that’s updated every millisecond, it enables...


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Tags: customer experience, business growth, Customer engagement,

Contrary to popular belief, customer experience is not a new phenomenon. Remember those childhood visits to the neighbourhood...


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Tags: business growth, Customer engagement, Salesforce,

Technology is changing the society; it is embedded in everything we do, improving the ways we work, live, and experience this...


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Tags: customer experience, personalization, Digital Transformation,

Outlining key business outcomes and working backwards to adopt agile methodologies with the right mix of technology will help...


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Tags: Digital Transformation, technology, emerging technologies,